McDonald's Drive-Thru Innovation Soon Added More Locations

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It's difficult to picture approaching the McDonald's drive-thru and not being greeted by a live person.

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However, the chain appears to be moving in that direction as it continues to develop a new AI-based technology system that would eliminate the need for employees to take your orders.

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At 24 drive-throughs in the Chicago area, McDonald's began testing voice recognition technology. which would allow a computer to take orders from customers is far from ideal.

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McDonald's wants the "robot" in the drive-through to be able to understand the vast majority of spoken orders accurately and quickly.

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One supplier, Presto, claims that voice ordering is approximately 95% accurate, can increase throughput by 20 seconds, and can cut labour by nine hours per day.

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The technology is still far from being ready to be introduced to every McDonald's restaurant, according to the company's CEO Chris Kempczinski, who made that statement last year.

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Furthermore, the system still needs some help from McDonald's staff and isn't entirely independent.

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While many other fast-food and restaurant organisations have been advancing automation to increase efficiency and reduce labour costs, McDonald's has been testing the voice ordering technology.

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Robots that can bus tables and handle the kitchen have been launched in Chili's restaurants. Now, at a few Texas locations, both Domino's and Chick-fil-A are testing autonomous delivery vans.

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McDonald's has hinted at a few more technological advancements it's looking into in addition to its AI-based ordering system.

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