Innovating and bringing back time-honored staples, McDonald's and Yum's Taco Bell have been picking up the pace.
Taco Bell's strategy includes keeping its clients on their toes. The Yum! Brands (YUM) - Get Yum! Brands Inc. Report business frequently changes the menu items that are available, introduces new limited-time offers, and reintroduces old favourites
Taco Bell is capable of altering a sauce or an ingredient and introducing something new. McDonald's can change up the ingredients in its burgers or add new toppings, which keeps the menu exciting.
Every week, it seems like Taco Bell updates its menu. It typically—but not always—follows a pattern of rolling out a product nationally after testing it out in a small number of locations or in a limited geographic area.
For its recently returned Chipotle Cheddar Chalupa, which will be introduced at participating stores across the country, the business does not intend to follow that pattern. Chew Boom broke the news first.
The beef Chipotle Cheddar Chalupa can also be ordered as part of a combo meal that also includes a Crunchy Taco and a large fountain drink.
McDonald's wants to have a popular chicken sandwich just like pretty much every other fast food restaurant company that isn't Popeye's.
The inventor of the Big Mac experimented with numerous variants of a fried-chicken sandwich in order to make that happen. The McCrispy, a new attempt at this fast-food holy grail, has just been released, but only in Canada.
"The McCrispy is a crispy chicken sandwich created using tender, juicy chicken that has only ever been grown in Canada. It is placed on a soft potato bun and topped with shreds of lettuce and a creamy sauce resembling mayonnaise for a taste that is distinctly McDonald's "On its website for Canada, the business stated.